Month: January 2013

  • Why Now is a Good Time to Start a New Company

    Why Now is a Good Time to Start a New Company

    Have you been thinking of starting a new venture? Now may be the best time to start. If you hold out for better market conditions, thumb you may be bypassing a great opportunity. There are definitely areas of overall market risk to keep an eye on – the slowly recovering national economy and a pull-back…

  • Startups: 5K or Ironman?

    Startups: 5K or Ironman?

    I had an experience at Starbucks this week that left me intrigued by the gap I see in major brands between employee engagement and customer engagement. I am an extremely engaged Starbucks fan. To give you an idea of my engagement level: I’ve carried my Starbucks Gold card with pride since 2008, this site I…

  • Hacking the Perfect Office Accessory

    Hacking the Perfect Office Accessory

    How to guide to make a 8′ x 4′ white board for under $20 for your office. Perfect way to hack an office accessory for any company, corporation or startup.

  • Generate More Leads with B2B Social Media [Infographic]

    Generate More Leads with B2B Social Media [Infographic]

    The B2B companies that are making real gains in 2013 understand one thing – digital marketing and social is huge for B2B companies. While some executives are pulling back on marketing based on economic uncertainty, healthful the leaders understand that it’s always important to connect with new prospects, provide quality content to the community and highlight…

  • Sideqik and Insightpool are growing Atlanta’s digital marketing hub

    Sideqik and Insightpool are growing Atlanta’s digital marketing hub

    Atlanta has long been known as a hub for information security, search financial and health care technology, but what’s next? AirWatch raising $200 million to help enterprises manage mobile devices is only part of the story of what’s coming in the next wave. Atlanta has become a powerhouse  hub of digital marketing technology with three big exits…

  • The Dangerous Game for Startups: Assumptions

    It may seem obvious, web but many times obvious things get ignored … like determining the best profession for yourself and getting on a self-development track that will allow you to be a high achiever in that profession. The gecko logo reminds us that we all have the power to ditch our current occupation and…

  • Ready to Pitch ? Be sure you can Nail these four topics…

    Ready to Pitch ? Be sure you can Nail these four topics…

    In today’s frenetic startup environment, medications any new company has countless things to consider every day: product development, therapy recruiting the right team, defining your place in the market, locating financial backers, convincing customers to give your idea a shot….the list goes on. However, it will be extremely difficult for you to succeed in any…

  • Differences in Data Footprints by Generations [Infographic]

    Differences in Data Footprints by Generations [Infographic]

    Have you ever thought about how much data we’re creating? How about how much data is being collected about your activities? There is a great future being created but with great power comes great responsibility. Here’s fun infographic about the amount of data collected by and how it differs by generation. Via: Wikibon Infographics

  • The reality of Big Data [Infographic]

    The reality of Big Data [Infographic]

    The benefits of Big Data are often spoken of in the future tense. As in, physician “Big Data will someday provide enterprises of all types critical insights that allow for increased profitability, physiotherapist improved efficiency and other untold riches.” Big data isn’t something new though. It’s a new term for something the big companies have…

  • Beta Testers and Minimum Viable Product: An Important Connection

    Balance Transparency Clarity Multiple Constituents Real Open Communication Beta Testers and Minimum Viable Product: An Important Connection As we’ve grown the Orchid platform at G7, info we’ve had a lot of internal push and pull around how to best structure an ‘early access’ program. This seems to go by a few names, but by ‘early…