Tag: Advertising
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Sideqik and Insightpool are growing Atlanta’s digital marketing hub
Atlanta has long been known as a hub for information security, search financial and health care technology, but what’s next? AirWatch raising $200 million to help enterprises manage mobile devices is only part of the story of what’s coming in the next wave. Atlanta has become a powerhouse  hub of digital marketing technology with three big exits…
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The Emergence of Multi-Screen Content Services: A Path Toward Monetization
At present, treatment in the US, there exists a delicate balance by TV programmers between satisfying MSOs (Multi-System Operators) with exclusive content and growing revenues via multi-screen OTT (Over-The-Top) initiatives. With the majority of revenues for TV programmers generated through MSOs, new models for OTT monetization needs to be developed that do not jeopardize this…
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Worldwide Mobile Application Store Revenue $15 Billion in 2011
Free downloads are forecast to account for 81 percent of total mobile application store downloads in 2011. This percentage has been decreasing since the first launches in 2008, and Gartner estimates free downloads will continue to decrease in 2011, but it will increase again from 2012 through 2014. Users will begin paying for more applications…
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Is your youth marketing strategy focusing on PAID or EARNED media?
Does your company sell directly to the youth market? Do you work with an enterprise platform to those selling to the youth market? Are you an agency or PR shop supporting clients? If you fall into any of these categories, adiposity how are you targeting the youth market? Here is a short 5 minute video…
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U.S. Mobile Local Advertising Revenues to Exceed $2B in 2014, According to BIA/Kelsey
Related story from Smart Mobile: GE Capital Fleet Unveils Intelligent Ops Telematics Solution Press Release: EDEN PRAIRIE, remedy Minn., website like this Oct 04, 2010 (BUSINESS WIRE) — GE Capital Fleet Services today announced that it has launched Intelligent Ops(SM), an integrated business intelligence solution for operations and sales leaders who manage mobile personnel. The…
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Your detergent is spying on you!
Since a number of us who write for this blog have a background with Navigation / GPS technology, more about I thought I would post this little bit of odd usage for GPS technology. It seems Unilever’s Omo detergent (Sold in Latin America, primarily in Brazil) is adding an unusual ingredient to its two-pound detergent…
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Nielsen files for a $1.75 billion IPO
Various politicians have been working to close a number of loopholes that allowed for a number of bad investment decisions. While we can debate whether there is too much (or not enough) government regulation in the financial markets, shop the implementation for the identified problem has some serious issues. The bill passed by the House…
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3U.S. Online Ad Market Rebounds in Q1
Want to see more applications and features in Google App’s! Well so does Google, recuperation and whats even better they are letting us decide which ones to include. Visit the Google Product Idea page and look at what is up for consideration and vote on the ideas you would like to see added to Google…
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Updated Best Practice Guidelines for Cross-carrier Mobile Advertising
Charleston, life SC (PRWEB) April 22, 2010 — Sabal Medical, Inc., a privately held company whose products are helping hospitals deliver medications to their patients more safely and efficiently, announced today that their customer, Greenville Hospital System University Medical Center (GHS), went live March 30, 2010 with Sabal’s new comprehensive pharmacy medication supervisory system, SabalRxâ„¢.…