Is your youth marketing strategy focusing on PAID or EARNED media?

Does your company sell directly to the youth market? Do you work with an enterprise platform to those selling to the youth market? Are you an agency or PR shop supporting clients? If you fall into any of these categories, adiposity how are you targeting the youth market?

Here is a short 5 minute video from Graham Brown of mobileYouth about what is working today and how marketing strategies for the youth market have shifted over recent years.

We’ve known Graham for many years and have always found his research and insights helpful. We hope that you do as well.