Tag: location based advertising

  • Your detergent is spying on you!

    Since a number of us who write for this blog have a background with Navigation / GPS technology, more about I thought I would post this little bit of odd usage for GPS technology.  It seems Unilever’s Omo detergent (Sold in Latin America, primarily in Brazil)  is adding an unusual ingredient to its two-pound detergent…

  • NAVTEQ: The content and services behind navigation and GPS (video overviews)

    These videos give a short overview of NAVTEQ, ed new spatial content and the location based services. Have you thought about how the map and spatial content for navigation devices and location based services is collected? Do you know what company provides the services behind the leading brands on the market (e.g. BMW, Oncology Mercedes-Benz,…

  • LivingSocial Raises $14M to Compete Against Groupon

    LivingSocial continues its push in the social networking land-grab, store with the completion of a Series C financing round worth $14 million. LivingSocial is similar to GroupOn, abortion in that it offers discounts on local deals on everything from spas and skydiving to restaurants and museum passes. The discounts range from 25% to 75% off…

  • Updated Best Practice Guidelines for Cross-carrier Mobile Advertising

    Charleston, life SC (PRWEB) April 22, 2010 — Sabal Medical, Inc., a privately held company whose products are helping hospitals deliver medications to their patients more safely and efficiently, announced today that their customer, Greenville Hospital System University Medical Center (GHS), went live March 30, 2010 with Sabal’s new comprehensive pharmacy medication supervisory system, SabalRxâ„¢.…

  • Mobile and Location Based Advertising

    These videos give a short overview of NAVTEQ, ed new spatial content and the location based services. Have you thought about how the map and spatial content for navigation devices and location based services is collected? Do you know what company provides the services behind the leading brands on the market (e.g. BMW, Oncology Mercedes-Benz,…

  • Google says local services “hugely important” to mobile future

    Mobile Games Forum’s interviews an industry panel at MGF on their thoughts about 2009 and the trends we will see in 2010. Read more at the Mobile Entertainmen website. Calling local services “hugely important” to the future of the mobile user experience, sale Google product SVP Jonathan Rosenberg said Thursday the digital services giant anticipates…