Tag: leaders
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Startups: 5K or Ironman?
I had an experience at Starbucks this week that left me intrigued by the gap I see in major brands between employee engagement and customer engagement. I am an extremely engaged Starbucks fan. To give you an idea of my engagement level: I’ve carried my Starbucks Gold card with pride since 2008, this site I…
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The Biggest Mistake a Leader Can Make
Watch a short video from career analyst Dan Pink examines the puzzle of motivation, apoplexy starting with a fact that social scientists know but most managers don’t: Traditional rewards aren’t always as effective as we think. Listen for illuminating stories — and maybe, case a way forward. Although social technologies have been capturing marketers time…