Atlanta has long been known as a hub for information security, financial and health care technology, but what’s next? AirWatch raising $200 million
At present, in the US, there exists a delicate balance by TV programmers between satisfying MSOs (Multi-System Operators) with exclusive content and growing
Free downloads are forecast to account for 81 percent of total mobile application store downloads in 2011. This percentage has been decreasing since the first launches in 2008, and Gartner estimates free downloads will continue to decrease in 2011, but it will increase again from 2012 through 2014. Users will begin paying for more applications as they perceive values in the concept of mobile applications, and they become more trustful of billing mechanisms.
Does your company sell directly to the youth market? Do you work with an enterprise platform to those selling to the youth market?
Newly released update to BIA/Kelsey’s U.S. Local Media Forecast also indicates total local advertising will reach $145.2 billion in 2014
The Mobile Marketing Association (MMA) updated its best practice guidelines for cross-carrier advertising (called mobile content by the industry group) in the United States –
Many people doubt the future of the advertising model. However, while new strategies for supporting content financially such freemium and e-commerce partnerships are